UNIT 5 ADVERTISEMENT 4

advertising 4.htm Details Activity advertising 4.htm Sharing Info Not shared General Info Type HTML Size 36 KB (37,223 bytes) Storage used 36 KB (37,223 bytes) Owner me Modified 11:45 AM by me Opened 11:47 AM by me Created 11:45 AM with Google Drive Web Description Add a description Download permissions Viewers can download Closed

advertising 4

E.P.I
ENSEÑANZA PARTICULAR DE INGLES

Fill in all the gaps, then press "Check" to check your answers. Use the "Hint" button to get a free letter if an answer is giving you trouble. You can also click on the "[?]" button to get a clue. Note that you will lose points if you ask for hints or clues!

complete with : advertisements celebrities contents daily editor financial front page headlines journalists media producer online
Choose the correct words to complete the text !


write the stories but the controls the of the newspaper. He or she decides which stories should go on the . Editors also write the
for the main stories. The Sunday papers have more sections than papers , for example they have a sports section with of different sporting events, a
section with articles about money and the stock market and a section. This often has interviews with like film stars and singers. Newspapers are cheap in the UK and they make lots of money by including . news is one of the fastest growing areas of the .

CORRECT ANSWERS
Journalists write the stories but the editor controls the contents of the newspaper. He or she decides which stories should go on the front page. Editors also write the headlines
for the main stories. The Sunday papers have more sections than daily papers , for example they have a sports section with reports of different sporting events, a financial
section with articles about money and the stock market and a review section. This often has interviews with celebrities like film stars and singers. Newspapers are cheap in the UK and they make lots of money by including advertisements. Online news is one of the fastest growing areas of the media.

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UNIT 5 ADVERTISEMENT 3

advertising 3.htm Details Activity advertising 3.htm Sharing Info Not shared General Info Type HTML Size 35 KB (35,616 bytes) Storage used 35 KB (35,616 bytes) Location advertising Owner me Modified 11:45 AM by me Opened 11:45 AM by me Created 11:45 AM with Google Drive Web Description Add a description Download permissions Viewers can download Closed

advertising 3

E.P.I
ENSEÑANZA PARTICULAR DE INGLES

Fill in all the gaps, then press "Check" to check your answers. Use the "Hint" button to get a free letter if an answer is giving you trouble. You can also click on the "[?]" button to get a clue. Note that you will lose points if you ask for hints or clues!

Complete with
TV commercials - cold call -covert advertising - pop-ups
newspaper / magazine - intrusive
Words may be used more than once.

I think I prefer because they are really good fun to watch and often have a catchy tune or song to go with them.

Last night, I was just sitting down to my favourite series on TV when the phone rang. It was another I find them really annoying.

Personally, I think that in movies is the most effective because you aren’t even aware that you are being targeted by a company while you’re watching.

I think are a great way to advertise because they are so entertaining but I guess they must be very costly to put on, particularly at peak viewing time.

There’s nothing more annoying than trying to work online and getting bothered by

I hardly ever pay attention to adverts in the because they aren’t usually very attractive but whenever I flick through a

I’m constantly drawn towards their beautiful, glossy ads.
I find telesales quite because they call your home to sell you something. I think it’s an invasion of privacy.

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UNIT 5 ADVERTISEMENT 2

HTML advertising 2.htm Details Activity advertising 2.htm Sharing Info Not shared General Info Type HTML Size 34 KB (35,267 bytes) Storage used 34 KB (35,267 bytes) Location advertising Owner me Modified 11:45 AM by me Opened 11:46 AM by me Created 11:45 AM with Google Drive Web Description Add a description Download permissions Viewers can download Closed

advertising 2

E.P.I
ENSEÑANZA PARTICULAR DE INGLES

Fill in all the gaps, then press "Check" to check your answers. Use the "Hint" button to get a free letter if an answer is giving you trouble. You can also click on the "[?]" button to get a clue. Note that you will lose points if you ask for hints or clues!

complete with each letter (a-b-c- etc)
a - commercial (n.)
b - billboard
c - complimentary
d - campaign
e - readership
f - slogan
g - press release
h - features
i - publicity
j - brand awareness

1. memorable motto or phrase ->
2. a large, square sign used to post advertisements -->
3. a statement (about a product) released to the news media -->
4. an advertisement on TV, the radio, etc. -->
5. the attempt to manage how a public sees a product -->
6. the number of people that read a particular newspaper, magazine, etc. -->
7. a plan of action (to promote a product) -->
8. a measure of how popular a brand is (how many people know it, etc.) -->
9. special characteristics, qualities -->
10. free -->

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